I have discovered a wonderful secret when it comes to retail innovation. I have found a treasure trove of innovation from a platform that I will be covering and sharing more about in my blog. Of course, in addition to the other regular cool innovations that I find ( or prototype). Despite the fact that the companies on the platform are smaller than the top-tier commerce sites, their innovations are many and given the right spotlight, I am sure will teach the larger sites a thing or 2 or 3.. Here goes the first one.. and its mind blowingly good.
Cancer Research, the massive UK charity, have done a world first and taken the contactless revolution to the next step by accepting contactless payment donations via their shop window.
I have had a few people commenting or emailing me over the last few weeks saying that in-store technology is not effective for engaging customers. They are wrong. Here’s my answer.
Continue reading “How HP’s digital Kiosk is better than beer”
McDonalds have been really quiet for a while on the innovation front, but they have finally shown their colours in Australia when it comes to rolling out unique in-store technology in the form of their new “Gourmet Burger” order Touch Screen
Wembley Stadium have announced the first step in in its digitization of the stadium experience. They have fitted its super famous arch with the world’s fastest-response LED lighting system. The arch will also respond to things in the stadium such as crowd noise, goals scored and even social media.
This weekend, in the pursuit of finding even more amazing digital experiences, I took a trip to Argos’ new digital store that has opened in Tottenham Court Road, London. I was amazed and impressed by what I saw. Here is why.
Being digital doesn’t need to be complex. I saw a great example of digital simplicity on a recent visit to John Lewis’ flagship Oxford Street Store. Here is the full experience documented in this post. Is this great customer service or a missed opportunity to excite?
We are riding the wave of the digital revolution and already most industries are seeing major repercussions. The advertising industry has done a staggering job at not only embracing digital and surfing the medium to the extremes. Enter the world of DOOH – Digital Out of Home Advertising.Continue reading “Say DOOH La la – Digital Out of Home Advertising is awesome”
There is nothing worse than being stuck in a queue at a bank when you should be on your precious lunchtime.
Ikea is the marmite of furniture stores.. people either love or loathe them. For me personally, I have moved from tolerating them to actually kind of enjoying the experience.. but thats the subject of another post.
On my last trip to IKEA in Wembley, North London I realised just how much IKEA have embraced technology to improve efficiency and market to customers.