Analytics Developer and Conversion Specialist for Web and App
Wembley Stadium have announced the first step in in its digitization of the stadium experience. They have fitted its super famous arch with the world’s fastest-response LED lighting system. The arch will also respond to things in the stadium such as crowd noise, goals scored and even social media.
Continue reading “Wembley Stadium’s Arch becomes giant digital display canvas”
Paypoint, the 26,700 strong convenience store payment network announced a massive step forward today. From early October, you will be able to purchase digital vouchers for popular video games networks using cash at your local newsagents.
Continue reading “Digital Highstreet: Paypoint starts selling e-currency”
After a few days of Apple tech, I thought it would be good to show that there are other potential solutions using Beacon Technology. Hands down, my favourite of the moment has to be PayPal’s solution for how Beacons are going to change our lives. ( and they are out now in the UK)
Continue reading “PayPal’s Beacon shines the way for instore payments”
Over the past few months I have worked hard on a massively innovative project with a very forward thinking large company; a couple of hardware vendors and supporting companies. I have been excited, stressed, and most of all very excited with the result. Even though you may not hear about the project, since it’s under NDA, here are some of the notes I took to share with the readers of the blog about how to innovate with large companies
Continue reading “4 Lessons Learned from Innovating with Large Companies”
The challenge with coming up with new in-store ideas, is that generally most retail stores look at what other stores are doing. When it comes to technology, we need to look at other sectors which focus on selling to consumers to find the really disruptive ideas. For me, cruise ships are a massively interesting sector. Here’s why:
Continue reading “Smart Cruise Ship tech shows where M-commerce is heading”
Rumour posts are always a bit of fun when it comes to blogging. You get a chance to speculate and then when the announcement is made, you get a chance to review. Thanks to Apple’s leaky news ship I get a chance to share some of the rumours about their upcoming mobile in-store payments service.
Continue reading “Apple, McDonalds and Disney to push mobile IPayments to the next level with NFC”
The first major high street in the world has rolled out iBeacons across every one of its shops. That street is Regent Street, London, UK. So why is the Queen and Crown Estate so interested in this tech? Here’s why:
Continue reading “iBeacons: Why Regents Street became the smartest street in the world”
Since its Friday, I am going to introduce a new segment to the blog, which explains a piece of technology in hopefully simple terms. For now, I will call this segment Quick Guide ( until I can think of something less Microsoft-esque or you suggest something cool) First up- what are iBeacons?
A breakthrough in cross-channel marketing happened today, but not a lot of people have not yet realised the impact that it will have. For the first time, there is a direct correlation between seeing digital facebook adverts and an increase in in-store footfall.
Continue reading “IKEA proves that all channels are united ( at least partially)”
This weekend, in the pursuit of finding even more amazing digital experiences, I took a trip to Argos’ new digital store that has opened in Tottenham Court Road, London. I was amazed and impressed by what I saw. Here is why.
